CreatiVerge Wins Nine MarCom Awards for Era Corporation Re-Branding
Columbia, Md. - November 10, 2008 - CreatiVerge, an award-winning B2B technology marketing agency and brand development firm, announced today that it won nine MarCom Awards for its global re-branding campaign for Era Corporation, a leading provider of next-generation surveillance and flight tracking solutions based in Reston, Va. The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communications professionals involved in the concept, writing and design of marketing and communication programs and print, visual and audio materials.
"It is an honor that our breakthrough branding and technology marketing campaigns for Era Corporation over the last two years has been highly recognized by our fellow marketing and communications professionals," said G. Scott Shaw, President and founder of CreatiVerge. "This has been one of our most comprehensive re-branding engagements and truly showcases the depth and breadth of our design, marketing and technology expertise."
Since re-branding in February 2007, Era Corporation has been recognized within the aerospace and aviation industry as the world's most visible and dominant next-generation surveillance provider, winning the vast majority of competitive international contracts and achieving significant annual sales growth. In July 2008, Era Corporation was acquired by SRA International for an undisclosed sum and now operates as a subsidiary organized within SRA's Air Traffic Systems business unit.
The multi-faceted re-branding campaign for Era Corporation was recognized out of more than 5,000 entries in the following categories:
- Platinum MarCom Award - Era 3D Customer Case Studies Video, Video/Film/Marketing (product); Era Beyond Radar Advertising, Direct Marketing/Ads/Business/Trade Publication; Next-Generation Surveillance Campaign for Era Corporation, Promotion Materials; Pioneers of Multilateration Video, Video/Film/Other
- Gold MarCom Award - Era Corporate Video, Video/Film/Corporate Image; Era Corporation - Beyond Radar Re-Branding, Marketing/Promotion Campaign/Corporate Branding; Era PowerPoint Presentations, Video/Film/Powerpoint Presentation; Multilateration and ADS-B Executive Reference Guide, Marketing/Promotion/Book
- Honorable Mention - Era Corporation Tradeshow Booth Exhibits, Direct Marketing/Ads/Trade Show Exhibit
The award-winning MarCom Award entries for Era Corporation may be viewed online at http://www.creativerge.net/portfolio/clients/era-corporation.html.
About The MarCom Awards
The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communications professionals involved in the concept, writing and design of marketing and communication programs and print, visual and audio materials. MarCom Awards is administered and judged by the Association of Marketing and Communication Professionals, an international organization that consists of several thousand marketing, communication, advertising, public relations, media production and freelance professionals. For more information, visit http://www.marcomawards.com.
About CreatiVerge Communications, Inc.
CreatiVerge is the B2B technology marketing agency and brand development firm that positions venture-backed technology companies for explosive growth. Our team of more than a dozen design, marketing and technology professionals has worked with experienced management teams over the last seven years to simplify complex messaging, streamline print, web and multimedia campaigns and accelerate the business-to-business sales cycle to achieve competitive advantage. For more information, please visit www.creativerge.net.
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